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Regardless of your level of awareness or positioning, your success depends largely on your ability to communicate and make yourself known. We can help you:

WE FIND TALENTS FOR YOU

With a deep knowledge of the field of arts and cultural life, L & C guides you in identifying your lines of communication and selecting your ambassadors.

We select for you personalities from the artistic and cultural world (cinema, music, dance, theatre, culinary arts …) likely to embody your values.

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WE DEFINE THE TYPE OF COLLABORATION WITH YOU

Each brand, depending on its stage of development, its budget or its positioning, has specific communication needs.

  Whether it’s an advertising campaign, editorial communication in the press or on social networks, a presence at an event or accessorization, L & C will identify the appropriate communication method for your needs.

WE NEGOTIATE AND WRITE CONTRACTS FOR YOU

Collaboration with talents is part of a specific legal and fiscal framework.

L & C, as a consulting firm , will conduct the negotiations on your behalf, identify the legal and tax issues that may pose difficulties and take charge of drafting the contract. 

L & C will remain your interlocutor for the duration of the agreement to ensure a perfect and smooth execution.

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THE FOUNDER AND CEO

After two years of literary preparatory class, Floriane Guibert obtained her Master II degree in Intellectual Property from Paris II Assas University in 2007, and a Master of Business Administration degree from IAE Paris in 2009.

In 2010, she was admitted to the Bar and she set up her own practice in 2013, and quickly established herself in the field of arts and culture.

She developed a specific expertise in endorsement, and coordinates the advertising and editorial campaigns of Place Vendôme’s biggest jewellers, as well as haute couture and luxury ready-to-wear fashion houses.

She collaborates with most renowned talents in cinema and music, and maintains close ties with their agents, whether they are French, American or Asian.

Sought after by many foreign brands for her knowledge of the French cultural world, she regularly assists Chinese brands, especially with their launch in the European market.

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Contact us

Do not hesitate to contact us for all your searches and all your projects.

51 rue Richard Lenoir 75011 Paris

 +33 6 85 49 70 03

 floriane.guibert@gmail.com